Service
SEO and GEO content writing
Content built from what people actually search for: keyword research, semantic clustering, detailed briefs and articles in French and English, written to rank on Google and to be quoted by AI answers.
- For
- Companies, publishers and content teams
- Deliverable
- Content strategy, briefs and articles
- Languages
- French and English
Why it matters
Publishing more doesn't mean ranking more. Content works when it targets a real search intent, covers the topic better than what already ranks, and fits into a clear structure of pages that support each other.
The same qualities make content easy for AI systems to quote: clear answers, precise facts and a structure that's easy to extract.
What's included
Keyword research
The queries your audience uses, their volume, their intent and the competition behind them.
Semantic clustering
Topics grouped into clusters and pillar pages, so each page has one clear job and pages don't compete.
Content briefs
For your writers: intent, structure, questions to answer, entities to cover, internal links and sources.
Writing in French and English
Articles and landing pages written for readers first, with search and AI answers in mind.
Optimization of existing content
Updating and improving pages that are close to ranking, often the fastest wins.
GEO-ready formatting
Definitions, facts, tables and concise answers that AI systems can extract and cite.
How it works
- 1
30-minute call
We look at your site together: your goals, what's blocking you, and the scope of the work.
- 2
Access and data
Read access to Search Console, Analytics and, when useful, Bing Webmaster Tools. I crawl the site and gather the data.
- 3
Analysis
I audit, measure and compare you with the competitors that matter, then turn findings into priorities.
- 4
Roadmap and walkthrough
You get a prioritized action plan, presented live so your team knows exactly what to do and why.
- 5
Follow-up
I can support implementation with your developers and writers, and track the results over time.
What you get
- A keyword and topic map
- An editorial plan in priority order
- Detailed briefs, ready for your writers
- Articles and landing pages in French or English
- Editorial follow-up and performance tracking
Tools I use
- Semrush
- Ahrefs
- Google Search Console
- KeyBERT
- sentence-transformers
- WordPress
Results and feedback
I had the opportunity to work together with Aslane to help me identify keyword gaps within my SEO strategy for my organization. He was great at all stages of the project, highly responsive and professional at all times, and able to answer my questions as needed and provide me with great actionable recommendations for my site to rank better compared to my competitors. Would highly recommend him and will be utilizing his services again in the future.
SEO Case Study: MMT, Mobile Medical Team in Riyadh
How technical SEO and a focused strategy took MMT, a mobile medical team startup in Riyadh, from invisible to a trusted name in its market.
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SEO Case Study: Unimind, Productivity App
The SEO strategy behind Unimind, a productivity app: competitor research, keyword discovery from a user's perspective, content and results.
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SEO & GEO Case Study: aioseo.fr, a GEO Blog Built from Scratch
How aioseo.fr went from 1,000 to 36,000 monthly Google impressions and earned 14,765 impressions in AI Overviews and AI Mode: niche, news…
Read the case studyQuestions about this service
Do you write in French and English?
Yes. I write and produce briefs in both languages.
Can you work with our existing writers?
Yes. I can write the briefs and review the content your team produces, so your writers focus on what they do best.
How is SEO content different from GEO content?
The foundations are the same. GEO-ready content adds clear definitions, precise facts and passages that AI systems can extract and quote easily.
SEO and GEO audit
What's blocking your visibility on Google and in AI answers, and what to fix first. It starts with a 30-minute call.