Service
GEO consulting: get cited in AI answers
More and more searches end in an AI answer: Google AI Overviews and AI Mode, ChatGPT, Gemini, Perplexity, Copilot. I help your brand be found, understood and cited in those answers, with the same rigor as SEO.
- For
- Brands, publishers and B2B companies
- Deliverable
- GEO audit, citation tests and action plan
- Languages
- French and English
Why it matters
Generative engines don't show ten blue links. They pick a few sources, quote them and move on. If your content isn't crawlable by AI bots, easy to extract, backed by clear facts and consistent about who you are, someone else gets cited.
Good GEO is good SEO: the foundations are the same. GEO adds what AI systems need on top: entities, citability, structured data, and measurement of where and how often you're actually cited.
What's included
AI crawler access
Whether GPTBot, ClaudeBot, PerplexityBot, Google-Extended and the others can read your site, through robots.txt, firewalls and rendering.
LLM citation tests
The questions your customers ask, tested across ChatGPT, Perplexity, Gemini and AI Overviews: who is cited, how often, and why.
Entities and brand consistency
How AI systems understand your brand, products and people, and the signals that make that understanding consistent across the web.
Citable content
Structure, facts, definitions and passages that are easy to extract and quote, without writing for robots.
Structured data and llms.txt
Schema.org markup, an llms.txt file and clean HTML that help machines read your site correctly.
Measuring AI visibility
Search Console's generative AI report, Bing AI Performance and citation tracking, so you can see progress.
How it works
- 1
30-minute call
We look at your site together: your goals, what's blocking you, and the scope of the work.
- 2
Access and data
Read access to Search Console, Analytics and, when useful, Bing Webmaster Tools. I crawl the site and gather the data.
- 3
Analysis
I audit, measure and compare you with the competitors that matter, then turn findings into priorities.
- 4
Roadmap and walkthrough
You get a prioritized action plan, presented live so your team knows exactly what to do and why.
- 5
Follow-up
I can support implementation with your developers and writers, and track the results over time.
What you get
- A GEO audit of your site and your brand
- Citation tests on your key questions, with competitors
- Technical and editorial GEO guidelines
- A prioritized action plan
- A measurement setup for AI visibility
Tools I use
- Search Console generative AI report
- Bing AI Performance
- ChatGPT
- Perplexity
- Gemini
- Copilot
- Schema.org
- llms.txt
- SEO Entity Analyser
- Semantic proximity
Results and feedback
…Aslane a pris en charge des missions à forte composante GEO et SEO technique : audit technique de sites web, analyse de données de trafic et de performance, production de recommandations SEO et GEO, et restitutions client.
Questions about this service
What is GEO?
Generative engine optimization (GEO) is the practice of making a website easy for AI systems such as ChatGPT, Gemini, Perplexity and Google AI Overviews to find, understand and cite when they generate answers.
Can you guarantee that ChatGPT will cite my site?
No one can guarantee a citation from an AI model. What I can do is remove what prevents it, strengthen the signals that lead to citations, and measure the result.
Do I still need SEO if I do GEO?
Yes. The pages that AI answers cite are mostly pages that already rank well. GEO builds on SEO rather than replacing it.
SEO and GEO audit
What's blocking your visibility on Google and in AI answers, and what to fix first. It starts with a 30-minute call.